𝗖𝗢𝗥𝗘 𝗦𝗞𝗜𝗟𝗟𝗦
𝗚𝗿𝗮𝗽𝗵𝗶𝗰 𝗗𝗲𝘀𝗶𝗴𝗻 & 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻: Print, digital, social media, OOH, integrated campaigns, branded collateral, conference materials, and production-ready artwork
𝗧𝘆𝗽𝗼𝗴𝗿𝗮𝗽𝗵𝘆 & 𝗘𝗱𝗶𝘁𝗼𝗿𝗶𝗮𝗹 𝗗𝗲𝘀𝗶𝗴𝗻: Long-form documents, corporate reports, publications, presentations, brochures, guides, typography, layout, and information hierarchy
𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗪𝗼𝗿𝗸𝗳𝗹𝗼𝘄𝘀: InDesign style sheets, prepress, PDF preparation, proofing, vendor coordination, and production accuracy
𝗕𝗿𝗮𝗻𝗱 & 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻: Art direction, brand guidelines, creative concepts, visual consistency, and format adaptation
𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗗𝗲𝘀𝗶𝗴𝗻 & 𝗨𝗫/𝗨𝗜: Figma, UX/UI collaboration, page design from wireframes, application of A/B testing insights, and performance-focused creative
𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗰𝗰𝗲𝘀𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝘆: AODA-compliant PDF formatting, accessible digital communications, alternative text, and structured tagging
𝗣𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝘆 & 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻: Professional photography,
product and portrait photography, image editing and retouching,
DSLR photography, studio lighting, and video assets
product and portrait photography, image editing and retouching,
DSLR photography, studio lighting, and video assets
𝗦𝗢𝗙𝗧𝗪𝗔𝗥𝗘 & 𝗧𝗢𝗢𝗟𝗦
𝗗𝗲𝘀𝗶𝗴𝗻 & 𝗣𝗿𝗼𝘁𝗼𝘁𝘆𝗽𝗶𝗻𝗴: Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Acrobat, Lightroom, Premiere Pro, After Effects, Firefly),
Figma, Canva
Figma, Canva
𝗪𝗲𝗯 & 𝗪𝗼𝗿𝗸𝗳𝗹𝗼𝘄: Webflow, Squarespace, HTML/CSS,
Microsoft 365, Google Workspace, Jira, Monday.com, Smartsheet
Microsoft 365, Google Workspace, Jira, Monday.com, Smartsheet